Supporting Zurich’s Digital Strategy
CDS is working with Zurich’s UK General Insurance business to support the development of their evolving digital strategy.
Central to this, is the ability to gain greater insight to deliver web personalisation; in addition to considering and defining the marketing data analytics requirements across the different business areas.
Zurich Insurance Group (Zurich) is a leading multi-line insurer that serves its customers in global and local markets. With more than 55,000 employees, it provides a wide range of general insurance and life insurance products and services.
CDS Marketing Manager, Paul Meersman said, “We are delighted to be working with Zurich. We have a growing portfolio of financial services and insurance sector clients. We use our specialist expertise and insight to support financial organisations facing structural, regulatory and technology challenges.”