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Communicating with vulnerable people

An inclusive communications guide for the emergency services

Developing an inclusive communications strategy for the emergency services

Inclusion is a hot topic at the moment. Eighteen months ago, we set off on a journey to get under the skin of inclusion and define the role communications plays in a successful strategy.

As an agency, we have a long history of working with the public sector, government agencies and emergency services and have first-hand experience of the challenges faced by communications teams.

This guide outlines what we have found, why it matters to the emergency services and how best to define, develop and deploy an inclusive communications strategy.

Download our Emergency Services Report