CDS targets strategic growth with 3 key appointments

The new recruits will be crucial to CDS’ ambitious plans to become a £50m company by 2020.

New hires(From left to right, Sam Ineson, Mark Hessey & Adrian Mullen)

Multi-award winning communications agency, CDS, has made three key senior appointments this month. The two new Business Development leaders and new Creative Director will be crucial to CDS’ ambitious plans to become a £50m company by 2020.

Managing Director, Mark Gair, who joined CDS earlier in 2017 to focus on strategic growth said: ‘I am thrilled to expand such talent into the team. We have strong plans to continue the business growth so hiring the best talent is critical to our success as we build our existing and new sector development. We are already seeing significant new business wins. The new appointments strengthen our position as we enter 2018, a major milestone on our way to achieving the £50m target set in our 2020 strategy plan.”

Sam Ineson joins to lead business development across digital services. Sam has significant experience having worked on numerous major accounts in his career and having spent the last 10 years as business development director at twentysix.

Mark Hessey joins to focus on business development across print, creative and digital service lines having spent the past 10 years at Irongate Communications.

Adrian Mullen joins as Creative Director. With his experience at EHS Brann (now Havas Helia), Rapp and Millennium, and having owned his own agencies, Adrian is perfectly placed to lead and grow CDS’ UX, creative and design production services.

CDS employs 160 staff and is part of the Baird Group which has 280 employees. The Group’s clients include National Rail, the Cabinet Office, the Metropolitan Police Service, the Ministry of Defence, Transport for London, Zurich Insurance, Aberdeen Asset Management, Insight Investment, Birmingham City Council and 13 other local authorities across the UK, Middlesex University, Royal Mail, VW, Audi and the NHS.

CEO, Fergus Bailie said: “This investment represents the first tranche of approximately £800k of investment the Board have agreed in order to help fulfil the growth objectives of the organisation.”

Mark Gair added: “We got off to a great start in 2017, winning Prolific North Best Large Agency. This was followed by a string of significant new business wins and industry recognition in the form of five more awards. We’re excited about the future and we’ll be recruiting new talent in the coming months, so you will certainly be hearing from us.”

CDS prides itself on using technology to share information and knowledge. Nearly every citizen in the United Kingdom has accessed or received a communication from a CDS delivered service, and without it, their day would have been markedly less happy or productive.

For more information please email Paul Meersman, or call +44 (0)113 399 4020.

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